Optimum Retailing helps multi-location brands flawlessly execute the in-store experience. Through better planning, communication and compliance, stores look and perform their best.
Even with thousands of locations and floor plans, you can make sure
every display and experience is perfectly executed.
When every location is unique, planning has to be simplified. OR gives you a virtual view of every store and the tools to easily plan the smallest, most local details in real time.
Teams never miss a message or a step when communications, instructions and assets are centralized in one place and updated in real time.
Get accurate realograms with AI image recognition which automatically verifies that what’s been executed mirrors the plangram, flagging anything that need human review.
Get detailed tracking and analysis by fixture, location, level of effort, promotion and more. Then optimize performance and resources for greater ROI.
“OR has become a key part of our business, and a critical platform that is used by a number of teams —from finance to store design to marketing. It has allowed us to live up to our commitment to providing customers with an enhanced and consistent brand experience across all our channels. The visibility and accuracy with which we can now execute allocations and store-specific messaging hierarchy is unparalleled. OR has changed the way we bring our brand to life for our customers, while improving our bottom line due to significant cost savings.”
Director, TELUS Stores and Special Assignments, TELUS Mobility