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Insights

ARTICLE

Optimizing Retail Performance: The Data-Driven Transformation of Brick and Mortar Stores

Brick and mortar retailers were forced to transform almost overnight following the COVID-19 pandemic, however it’s the data-driven transformation of retail that many are focusing on as the world looks to life post-pandemic. Having a granular understanding of each store and what makes them unique allows retailers to localize offers and messaging. . .

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ARTICLE

How In-Store Analytics Will Drive Retail Success In a Post-COVID 19 World

Global brick & mortar retailers continue to navigate through the impact of COVID-19 at different paces, with many facing financial pressures from months of lockdown and a (likely temporary) increase in popularity of e-commerce, while looking to...

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ARTICLE

3 Ways to Benefit From a Technology-Driven In-Store Strategy

Telecommunications companies had to adjust and pivot rapidly in the wake of the pandemic. While the same can be said for virtually every industry, telcos are starting to see customers come back to brick and mortar stores in droves for...

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From Click To Brick

When the ‘retail apocalypse’ was declared a few years back, it failed to anticipate that customers would continue to prefer the in-store experience, and so most were quick to agree that e-retailing was the smart and strategic choice compared to. . .

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ARTICLE

The Cost of Visual Merchandising Non-Compliance: 3 Reasons to Develop a Proactive Compliance Plan

Brick and mortar retail leaders spend a significant amount of time setting visual merchandising standards, yet the path to successful execution isn’t always smooth. Monitoring and tracking visual merchandising compliance are imperative to...

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How Data is Modernizing the Personalized QSR Customer Experience and Driving Growth

The global QSR industry was experiencing a fundamental shift well before the global pandemic hit, with a move away from an approach rooted in standardization and efficiency and to a hyper-personalized, customer-centric experience....

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Five Ways to Maximize the Contactless In-Store Experience

COVID-19 has turned virtually every aspect of our lives upside down. Yet the paramount importance of the consumer experience in retail has remained unchanged – if not grown in importance – as retailers look to implement safety protocols for employees and customers while...

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ARTICLE

The CPG Evolution is Data Driven

CPG companies face the constant challenge of providing a consistent brand experience across all stores, locations and platforms. That challenge is one that has the impact to significantly impact the path to purchase and brand loyalty, and as the...

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Five Ways to Maximize Retail Performance with Stronger Store Communication

Business success relies on effective communication. It influences everything from productive internal meetings and discussion making, to corporate reputation with external audiences, to the ability of a company to ensure internal alignment in...

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ARTICLE

Increasing Brand Loyalty Through a Strategic In-Branch Experience

Along with the rest of the retail industry, COVID-19 has shaken the financial industry, including retail banks. Over the last year, banks have been challenged to engage consumers at a time when their behaviours have rapidly shifted...

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