Serve up a better experience for customers and employees.

With Optimum Retailing, quick-service restaurants can update offers and menus faster and easier than ever and with a new level of precision and localization.

OR empowers the world’s largest brands to get to market accurately.

Sky Logo Multicolour
Sephora Logo Black
Verizon Logo
Adidas Logo Black
McDonald's M Logo Golden Arch
Orange Mobile Logo Square
Bell Logo Blue
Rogers Logo Red
Telus Logo
The Source Logo
Virgin Logo
Koodo Logo Choose Happy Black
Fido Logo Yellow Doghouse
Chatr Logo Purple Orange
Reebok Logo Black Red
Spark Logo Purple
Freedom Mobile Logo Black White
2 Degrees Blue, 2 Degrees Blue
Public Mobile Logo
Wow Mobile Boutique Logo
Lucky Mobile Logo Blue

Get mouths watering by making sure your menu shines every time.

All the ingredients of a good plan.

With day-parting, limited time offers and regional taste differences, planning QSR programs needs a high level of detail. OR makes it easy to get localized and seasonal plans and materials designed and delivered to each restaurant.

Communication with the works.

Restaurants are busy places where messages from head office can easily get lost or ignored. With OR, all messages, information and tickets are shared and managed through the system. With one single source that can be updated in the moment, everyone stays on the same page.

Fill up on perfect compliance.

With OR, every compliance task is assigned and tracked through the system. Restaurants can see their floor plans, including drive-thru areas, and what graphics and digital content should be on display. And missing graphics and broken displays are quickly identified and fixed.

Feed off data for better performance.

Every item and promotion should delight the taste buds. OR helps you uncover insights into what people crave and how that changes by market and restaurant. Tap into data to analyze how each location and campaign performs so you can better satisfy your customers’ appetites.

In the first 12 – 18 months clients experience:

20-30% Reduction in non-selling hours

7-12% Increase in topline revenue from insights gained

25-30% Increase in traffic

All-in-one but not one-size-fits-all.

Our end-to-end in-store experience management solution is fully customizable for the unique needs and requirements of your brand.

QSR
How Data is Modernizing the Personalized QSR Customer Experience and Driving Growth
The global QSR industry was experiencing a fundamental shift well before the global pandemic hit, with a move away from an approach rooted in standardization and efficiency and to a hyper-personalized, customer-centric experience. Long gone are the old days of being able to follow a formula that based store design, processes, signage, and menu...
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Whitepaper
The Rise of the Planogram as a Competitive Differentiator
  The planogram has long been a core tool for successful brick & mortar retailers, but leading brands are taking the planogram a step further  Reminders of the power of brick & mortar retail industry are everywhere.  The U.S. Department of Commerce Retail Indicator Division recently released the December 2021 Monthly Reta...
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What kind of ROI can you expect from OR?

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